User Research
Defining a unique culture and its impact on business.
As an innovative technology company prepared to move into its own campus, they wanted to know more about how their employees viewed the company and its culture today. What did they want to keep? What needed to change? By conducting ethnographic research at the organization, they were able to start mapping out their future.
Addressing the gap between perception and utilization in the workplace.
How do you ensure that a state-of-the-art building is being used in state-of-the-art ways? By collecting qualitative and quantitative data with a team of design researchers, I was able to identify where what people felt or thought was happening were not always lining up with how the space was being used.